Tag Archive for 'sferra'

Now At Scheuer Linens—Sferra Giza 45® For Your Luxury Bedding

Giza 45, the finest cotton in the world, comes from Egypt’s Kafir S’Ad region along the Nile River. Egyptian cotton is renowned for its use in the most luxurious and unforgettable bed linens available. That’s due in part to its very long individual cotton fibers. The longer the fiber, the smoother, stronger, and finer the yarn. Continue reading ‘Now At Scheuer Linens—Sferra Giza 45® For Your Luxury Bedding’

I’m Dreaming of a White Christmas

Now that Thanksgiving, my very favorite holiday, is over, we are really focusing on Christmas. Of course, we began planning for Christmas last summer!

Every year we find a new bedding pattern that lends itself to a special theme for our Christmas window. Last year, it was a red and white Provencal pattern and our window looked like a French country home. The year before, we featured the Yves Delorme “Hera” peacock feather pattern for an eclectic Bohemian Rhapsody theme.

This year we didn’t see any new patterns that sparked a creative vision, but the idea of a classic “White Christmas” kept coming up. After all, no matter what colors or patterns we show, white and ivory are always the best sellers. Continue reading ‘I’m Dreaming of a White Christmas’

Thread Count Revisited

The most important factor in selecting a sheet is simple: how does it feel to you? Everyone’s taste in sheeting is different, so think about what really matters to your and how you sleep.

Often people don’t realize that the weight of a sheet can make all the difference. Do you prefer a light, almost-not-there feeling or do you prefer to be draped in softness? Or do you like to switch from season to season.

The finer the fiber, the better the sheet. It’s that simple. The world’s finest cotton is grown on the banks of the Nile River in Egypt. Egyptian cotton is renowned because it yields one of the longest-staple cottons in the world, the staple being the individual cotton fiber. The longer the fiber, the better it can be spun into smoother, stronger finer yarn.

Thread count is the number of threads per square inch of fabric. The staple size, weave, yarn type, ply of the yard, and thread count together make up the feel of a fabric.

After a sheet is woven, it goes through the complicated process of fabric “finishing.” This is an important step that determines the final texture, color, and softness. Italian mills that produce SFERRA linens consider fine finishing an art form, and guard the exact process as a secret.

The four types of fabric typically used in bedding are percale, sateen, jacquard, and linen. Each type of fabric has a unique feel and weight. Percale, for example, is a tight uniform weave that results in a smooth, crisp feel and matte look. We feature Grande Hotel (top left) with a 200 thread count as a terrific value and promote Sferra’s Giza 45® (top right) as the very finest percale sheet made.

Sateen is a weave that features long expanses of exposed yarns, creating sheen and exceptional softness. Milos and Millesimo (bottom left) have the highest number of threads per square inch - 1020 - of any sheet made and has a heavier feel than our 590 thread count Diamonte and Giotto (bottom right).

For more information or a free brochure called “Lose Count”, please e-mail us at info@scheuerlinens.com or call us toll free at 800-762-3950.

Sex and the City – The Sheets

I agree with most people that the clothes in the movie Sex and the City are fabulous, but the bed linens are really boring.

We get to see two sets of Carrie’s sheets. The first one, early in the movie, shows a plain white top sheet plain white with three lines of blue embroidery. The pillow case has just one line. Surprising that she would buy a set with the case not matching the sheet. Why not compromise and get Sferra’s “Grande Hotel” with two lines of blue on both? The second set, seen much later in the movie, is just plain white. Plain white is also the sheet of choice for Miranda and Steve — more boredom. No way to tell the quality or thread count, sateen or percale.

Charlotte and Harry at least have a 1” appliquéd border, like Matouk’s “Lowell,” on their sheets, and their daughter has plain white in her very pink room. There is also some color and pattern on the bed where the four girls are hanging out the night before the wedding. We see a silk or sateen sham in gold and a pillow with an ethnic pattern being tossed around, similar to Yves Delorme’s “Serail’ a pattern made in 2007, discontinued this year.

The guys have more interesting sheets. Mr. Big has a set with 1” appliqué on the face and on the edge of the sham, black on grey, similar to Matouk’s Legato, which has three rows rather than two, sitting in front of plain light grey solid. At least I think they’re light grey. They could also be white, hard to tell. He also has a silk quilt with rows of quilting near the edge, like Kumi Kookoon’s “Classic Silk Throw.”

Out in California, we get to see two of Samantha’s hunk’s sheets. The first is a rather conservative tone-on-tone small plaid, like Christian Fischbacher’s “Batist Web.” The second set looks like zebra stripes, except blue on a white ground. We don’t have any pattern like that at Scheuer Linens but they must be out there somewhere. Too bad we don’t get to see any of Samantha’s bed linens since I suspect they would be more interesting than plain white.

Given the cost of the clothes and accessories, it is really kind of surprising that the girls don’t make more of an effort to have their beds look a little bit more interesting. It’s certainly not the cost since plain white sheets can also be very expensive. In a film where the clothes tell us so much about each character, why is the bedding so nondescript?

Maybe they don’t have time to shop for bed linens or maybe they just don’t think it’s that important, which is surprising given how much importance they put on the sex part of Sex and the City.

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