Tag Archive for 'matouk'

All Matouk 20% Off, March 3-9 At Scheuer Linens

For this week only, in our San Francisco store and at our website, pick up the finest quality Matouk linens for bed, bath and table at very special savings. Be sure to enter Matouk20 in the promotion box when you checkout online at Scheuer Linens. Continue reading ‘All Matouk 20% Off, March 3-9 At Scheuer Linens’

50% Clearance - In Store Only

This is the best time of the year for bargain shopping in our store. We just put up our clearance tables and they are stacked with sheets, towels, down blankets, and bed skirts from Anali, Matouk, and Yves Delorme, all at 50% off regular retail prices. Continue reading ’50% Clearance - In Store Only’

ELLE DECOR Showhouse in San Francisco

The first-ever ELLE DECOR Showhouse—a spectacularly renovated 4,500-square-foot home in the historic St. Francis neighborhood, created in partnership with the Junior League of San Francisco, opened last weekend and runs through November 21. Tickets are available at www.jlsf.org.

Scheuer Linens was thrilled to do the bed linens for the guest bedroom for Tucker and Marks, a San Francisco–based interior design firm founded by Suzanne Tucker and Timothy F. Marks in 1986. The Renaissance embroidery pattern was done in green and yellow on ivory percale by Hamburg House. Matouk’s Dakota diamond pique scalloped coverlet in ecru was selected for the top of the bed.

Suzanne’s first book, Rooms to Remember: The Classic Interiors of Suzanne Tucker, was published in 2009, and in January, she launched her textile line, Suzanne Tucker Home, in Paris. Her work has been featured in ELLE DECOR, House Beautiful, Town & Country, and numerous books. She has been featured in Architectural Digest’s “AD 100.”

Matouk and Scheuer, Six Generations of Linens

When my father died in 1982, I was suddenly in charge of the store. I was really scared. Even though I had worked at the store for 11 years at that point, I really didn’t know exactly what to do. I could sell, do basic bookkeeping, and do shipping and receiving. I always seemed to have lots of ideas to suggest to my father, but when I assumed control, I was not so sure I could successfully implement those ideas. There was no training program, no manual or written guidelines for buying, and there were things my father (pictured on the right, with his parents, Rosel and Fred, and his wife, Leonore, at the store’s opening in 1953) did that I had never done, like going to Madeira, Portugal on a buying trip.

I decided to call George Matouk, Sr., another second generation owner of a respected wholesale company in our industry. He gave me advice that I have never forgotten. He told me not to worry, that I would make lots of mistakes the first year, would correct them in my second year, and start seeing success in my third year. I listened to him and believed him. He ultimately was right and his words of wisdom got me through some challenging times when I had lots of doubts about what I was doing.

I am the third generation of my family to run Scheuer Linens and George Matouk, Jr. (pictured on the left, with his father, George Sr.), is the third generation of his family to run Matouk. In 1929, John Matouk founded a company whose “mission was to give American homemakers ready access to the world’s finest, most luxurious linens.” My grandparents started in 1937 by selling fine linens in customers’ homes. There was no Scheuer Linens store in those days. As both companies evolved and grew, both stayed committed to having the very finest quality linens and never compromised on quality or service.

As the years went on, both Matouk and Scheuer Linens diversified their product lines of bed, bath, and table linens. We still offer the full line of Matouk linens. George, Jr. and I often talk on the telephone about our future plans and every so often, we reminisce about our fathers and grandfathers. It always gives me a warm feeling to know that we are successfully carrying on the traditions established by our grandfathers.

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